Business and Marketing

Business and marketing are complementary to each other. We publish posts with information about marketing that will help you grow your business.

  • reasons to have mobile apps for businesses

    Why You Need a Mobile App For Your Business

    The world is all about mobile devices, so to stay up-to-date, you need to adapt. Mobile applications have played a significant role in the corporate IT landscap

  • digital strategy

    Why must modern businesses have a digital strategy?

    Digital strategy is a term that is often used but not well understood. In its simplest form, a digital strategy is a plan of action designed to achieve a specif

  • swot analysis

    What is SWOT Analysis and Its Applications in Decision Making?

    SWOT stands for “strengths, weaknesses, opportunities, and threats.” SWOT analysis is a tool for auditing an organisation and its environment. SWOT

  • industry code of practice

    What is an industry code of practice?

    An industrial code of practice is a set of enforceable rules and regulations and standard measures put in place to regulate industrial conduct. Its main purpose

  • marketing tips for restaurant startups

    7 Marketing Tips for Restaurant Startups

    With increasing competition in the food industry, restaurant startups need to find creative ways to stand out from the crowd and attract customers. In the Unite

  • benefits of email marketing

    Benefits of Using E-Mail Marketing

    E-mail marketing is a form of direct marketing where companies and individuals use e-mail as their main marketing tool to advertise their business or service. E

  • role of a copywriter

    What is the role of a copywriter?

    A copywriter’s role is to write copy that tells a story. We are the storytellers who take complex information and break it down into digestible, compelling, and

  • impact of internet on marketing

    How the Internet Has Forever Changed the Marketing?

    The development of the Internet, which provides channels for reaching the target market, has bolstered marketing in the contemporary business environment. The I

  • what is project-management

    What is Project Management – Brief Introduction

    Project management is a process that helps ensure a project’s successful completion by managing its resources and ensuring the timely delivery of its obje

  • what is crm - benefits and tips

    What is Customer Relationship Management?

    Customer relationship management (CRM) is the process and practice of managing customer relationships to increase the profitability of a business. CRM software

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